The cows made the news when Moove Media planted them in strategic locations in Singapore city center last year. Then the cows were of all colors and were made of probably styrofoam in 3D. Many of the cows disappeared not long after its appearance, taken by people who wanted a piece of it.
It is cute, like art installation. Even the invitation for the launch of Moove Media was cute. We received the invitation, which came in the form of a tin of condensed milk, with the label being the invite, ending in a tight scroll.
This year for National Day, they installed cows again, but this time it is just a piece of board, a 2D affair.
Few days after they were installed, some fell, probably done by vandals. Interesting way to communicate messages across.
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